Final Draft Of Ancillary Project -Billboard

This is my final draft of my Billboard ancillary project, I have changed the font of the tagline and the font of the information about when the show is on. I think that this font is clearer and the audience will be able to understand the billboard more and therefore it is more effective. Also I have rearranged the layout of the billboard to make use of the space so that it looks more professional and more informative, furthermore I believe that the writing getting larger is important as it builds up to the word suprises.

Second Draft Of Ancillary Project - Billboard

Here is my second draft of my ancillary project, the billboard advertisement for my soap. The name of the soap can clearly be seen at the top of the image, we used a picture of a road sign to show this, this gives the setting of a urban background along with the brick wall behind them giving the same sort of impression. The two main characters can be clearly seen in the advertisement along with the tagline. This is written in a graffiti style font to show the audience that the show is aimed at a younger demographic around 14-21 year olds. Also the channel BBC ONE can be seen at the bottom of the billboard along with thursday at 5 in the top left hand corner. Also in this second draft I have used photoshop to manipulate the image of the two main characters in my trailer, this is to give the billboard more professionalism and add more effect to the image as it portrays an image if conflict between the two characters which is shown in the trailer itself. However despite these effective features there are certain aspects of the billboard that could be improved. For example the tagline is quite hard to understand and looks relatively alien compared to the rest of the billboard, to address this clearer font needs to be used and a different colour could also be used to follow the colour scheme of the billboard. Furthermore parts of the picture look very empty so I think that the two characters need to be more spread out and the alyout could be adjusted to make most of the space on the billboard. Finally the text which shows when the show is going to be on overlaps with the title which makes the billboard look messy and unattractive to the customer. To address these problems I will do a final draft of the billboard and change the features neccessary.

First Draft Of Ancillary Product - Billboard

Here is the first draft of my ancillary project, this is the billboard advert for a soap trailer. Firstly I decided to use a different group of people and get used to the techniques a general billboard advertisement has before making the final design with the characters fomr my own trailer. The picture below shows a series on channel 4 called 'The Block' with a tagline underneath it. I think the heading is effective as it represents the characters in the billboard through giving the impression that all these characters live around the same area and there is some conflict involved. This very much follows ideas from other soaps such as Eastenders or Coronation Street, this is because they all live quite near each other and there is always issues involved in these programs between the characters. I feel that the same sort of vibe and theme is given through the use of this photograph and the expressions on the characters faces used in this billboard advertisement.

Existing Billboard Advertisement

This picture shows an existing billboard advertisement for a hit TV show, as you can see all the typical conventions can be seen. For example a masthead with the tagline for the show can be seen in bold letters, the main actor in the show takes up half of the billboard which shows similar to my questionnaire results that the actor/actress in a particular show influences your choice on whether to watch it or not. A colour scheme is used to give the billboard a professional look and ifnally it shows the reader when and what channel the program is on.

Storyboard of our trailer

Here is the storyboard of our trailer, it describes exactly what happens in each scene, i.e. the length of the shot, what happens in the shot, the camera movement, what actions the actors take, what music is in the background and the edits that have been taken in the particular scene. This shows the reader exactly how we created each scene.

Script For Our 3 Minute Trailer

This is the script for our 3 minute trailer, it consists of what characters are going to be in the trailer, who they are played by and also some stage directions are given on the script. By producing a script before the actual product is filmed it makes the whole process alot more organised so that the filming looks more professional and all the actors know what they are doing at specific times in the shoot.

Cast Of Our Trailer

Here is the whole cast of our trailer with the names of each actor/actress at the bottom.